This workshop’s purpose is to help you “brainstorm” business ideas, determine if there is a demand for it, find out who your competition is and how strong they are. Then you’ll test if your findings are correct. Then find free and cheap advertising sources for your idea. The next step as you would expect is to sell your idea, but this is not what happens in life. You can’t sell your solution to people who have never heard of it. Actually, the next step is to develop a relationship with your potential customers.