Your site must be original, sticky, current, and easy to navigate. You can accomplish this by including a message room or chartroom or a web based email service. It must also contain unique content that includes free products, information or a free newsletter. Visit these sites for more information
You don’t want to fill your page with fancy graphics that take ages to download – optimize your graphics.
Second, you must make sure that your site is easy to navigate and contains appropriate buttons and links. To help you accomplish this goal, you might consider using pop-up menus to help inform readers while keep your site clean. Pop-ups tend to be especially helpful if you have a large site and desperately want to include key information “right smack in their faces.” Information that you deem is important and information that you want them to be made aware of.