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Your sales letter
Your Sales Letter
By now, you have a website with a script that captures the email addresses of your subscribers or you just used http://www.surveymonkey.com to analyze your market.
In any instance, you have collected some contacts and determined if there is a need for your products.
Depending on how far you have decided to utilize our free website builder, you might have already a page or two.
Your first task as a marketer will be to write a sales letter.
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Rules of Website Design
Rules of Website Design
Your site must be original, sticky, current, and easy to navigate. You can accomplish this by including a message room or chartroom or a web based email service. It must also contain unique content that includes free products, information or a free newsletter. Visit these sites for more information
http://members.adlandpro.com/archives.aspx,
http://community.adlandpro.com, and
http://freemail.adlandpro.com.
You don’t want to fill your page with fancy graphics that take ages to download – optimize your graphics.
Navigation
Second, you must make sure that your site is easy to navigate and contains appropriate buttons and links. To help you accomplish this goal, you might consider using pop-up menus to help inform readers while keep your site clean. Pop-ups tend to be especially helpful if you have a large site and desperately want to include key information “right smack in their faces.” Information that you deem is important and information that you want them to be made aware of.
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Search Engine Optimization
SEO the #Adlandpro way
Search engines use many methods to index and rank websites, and they vary from one to another. Most are keyword-driven to a large extent, and some of the most important engines also draw relationships between keywords and the content of your website. For some, the number of links pointing to your website is also a factor as this can indicate site popularity.
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